Blue Dart, South Asia’s premier express air and integrated transportation & Distribution Company and a part of the Deutsche Post DHL (DPDHL) Group has been certified once again, as a Great Place to Work by the Great Place to Work® Institute. The recognition only furthers the organization’s reputation as an ‘Employer of Choice’ as it introduces numerous initiatives keeping employee satisfaction at the forefront of its operations. The ‘People First’ philosophy that is a foundational pillar of the organization, continues to focus on key themes including employee engagement, satisfaction, diversity and inclusion (D&I), learning, and development, amongst a host of other initiatives introduced to enable growth for the individual as well as for the organization in the long-run.
The Great Place to Work® Certification is the most definitive recognition that organizations aspire to achieve. This certification is recognized the world over by employees and employers alike and is considered the ‘Gold Standard’ in identifying and recognizing Great Workplace Cultures across the business, academia, and government organizations. As part of the study, organizations take the Great Place to Work® assessment for benchmarking, action planning, and recognition. Every year, more than 10,000 organizations from over 60 countries partner with the Great Place to Work® Institute for assessment, benchmarking, and planning actions to strengthen their workplace culture.
Speaking about this achievement, Balfour Manuel, Managing Director, Blue Dart says, “Receiving the Great Place to Work certification for the 12th year, attests to the fact that our colleagues endorse Blue Dart’s Great Place to Work philosophy. They continue to feel motivated and are passionate about what they do and this is a feat in itself for the organization. Our understanding of the matter is simple, happy team members result in happy customers and therefore, we leave no stone unturned in ensuring that our colleagues’ needs are kept at the forefront always. We are extremely proud of our team members and the fantastic effort they have put forward, especially over the last few years. We will continue to put our best foot forward in ensuring employee satisfaction always.”
Rajendra Ghag, Chief Human Resources Officer, Blue Dart adds to this by saying, “Blue Dart has always kept employee satisfaction at the heart of its operations; the Great Place to Work certification for the 12th Year in a row indicates to us that our colleagues recognize this and are happy to work with us. As an Employer of Choice, Blue Dart goes the extra mile in embodying our ‘People First’ philosophy by consistently investing in our colleagues’ development and taking care of their interests. Initiatives such as providing access to the vaccine against COVID-19 for all our teams, ensuring merit-based increments, promotions, job stability, and special COVID bonuses, introducing an Employee Assistance Programme that would meet the mental healthcare needs of all, numerous Learning & Development programs and ramping up the Diversity & Inclusion initiatives, all work towards heightened employee satisfaction.”
Great Place to Work® primarily uses 3 dimensions to evaluate and identify the best cultures:
- The first dimension measures the quality of employee experience through their globally validated survey instrument known as Trust IndexTM. The survey helps in seeking anonymous feedback from employees.
- The second dimension is called the Culture AuditTM, a proprietary tool of the Institute that evaluates the people practices of an organization, covering the entire employee life-cycle.
- The third dimension is called Great Place To Work FOR ALLTM and ensures that everyone irrespective of their job role, tenure, age, or gender at the Best Workplaces is having a consistently positive experience.
Blue Dart continues to remain an Employer of Choice and one of India’s best places to work with an exceptionally talented workforce. The organization goes the extra mile in curating a work culture that promotes growth, a safe work environment for all, and equal opportunity at every juncture which has prompted it to be recognized as one of India’s ‘Best Workplaces for Women’ 2021 and ‘Best Organisations for Women’ 2022 by the Economic Times.